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Did you know that traffic updates are the most commonly engaged content in Australia? Whatever your target demographic may be, 79% of people will turn up the radio when the traffic comes on.
Let ATN Be Your Media Partner
01.
Optimal Reach and Frequency
With ATN, it doesn’t matter which radio station your consumer tunes into for traffic updates. We rotate all ads across every radio station to achieve sufficient reach and frequency.
02.
Higher Engagement
ATN tailors its advertising messages to 10 seconds to ensure better engagement and recall among your audience.
03.
Flexible and Effective Ad Management
Whether you want to change your advertising message or need help selecting the best day or time for advertising on radio, we are there to facilitate you every step of the way.
217 RADIO STATIONS IN 84 MARKETS
ATN provides unmatched reach and lets you capture customer attention in metropolitan areas and regional Australia. We have a network consisting of 3 major commercial radio networks and 217 radio stations.
Radio FAQs
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Can I book specific stations?
No, with ATN you are buying a network of stations, the benefit of this is you achieve unrivaled reach and ensure your message is delivered to your audience no matter what their station preference is.
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Can I book day/time-specific?
Yes, ATN is very flexible and you can book specific days, time slots, and you can also tailor your creative to specific stations for narrowcast targeting.
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What is the minimum amount of spots?
We have a minimum amount of spots to ensure you achieve results, this depends on the number of days/sessions you are running in a week as well as which Market. For more information on this, contact your ATN Sales Representative.
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Do I have to buy nationally?
No, you can buy one market only.
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How are my messages placed across the stations?
Placement is based on the available inventory for that station in that specific market across the time period bought.
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How do I supply my creative to you?
We can produce your creative for you at no charge. Alternatively you can supply a 10 sec script one week prior to your on air date. Contact your local ATN representative for further information.
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How many words can you fit in 10 seconds?
25-35 words depending upon your message.
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How quickly can I be on air from the time of booking?
Availability permitting and with copy approval, we can get you on air within a few hours nationally, depending upon the time of your booking.
GET IN TOUCH
Reach out to us today if you have any questions about ATN Radio, TV or Billboard In The Sky advertisements or want to provide feedback on our traffic updates. Our customer service team will be happy to assist you!